CNBC has struck a multi‑year, exclusive agreement with Kalshi to embed live prediction‑market data across CNBC’s television, digital, and subscription channels beginning in 2026. This collaboration is the first of its kind for a major global financial newsroom and will surface real‑time, market‑based probabilities that reflect how traders price upcoming economic, political, and cultural events.
Kalshi, which operates the largest prediction market platform, converts trades tied to real‑world outcomes into continuously updated probability estimates. Under the deal, CNBC will incorporate those forecasts into flagship shows such as Squawk Box and Fast Money, add a dedicated on‑screen ticker for prediction‑market signals, and maintain a CNBC‑curated page inside Kalshi’s platform so viewers can access ongoing market insights.
CNBC President KC Sullivan said prediction markets are an increasingly useful tool for investors and reporters monitoring event risk, while Kalshi CEO Tarek Mansour framed the partnership as part of a broader move toward using forward‑looking market signals in newsroom coverage. Together, they expect the integration to layer market‑priced probabilities onto traditional reporting, giving audiences a clearer sense of how markets are pricing potential outcomes.
