Crypto.com has spun out its prediction markets business, first launched in 2024, into a standalone platform called OG, competing with Polymarket and Kalshi.
OG is powered by Crypto.com Derivatives North America (CDNA), a Commodity Futures Trading Commission-registered exchange and clearinghouse and affiliate of Crypto.com. OG said it is available only in the United States for now.
Kris Marszalek, co-founder and CEO of Crypto.com, cited rapid growth in the prediction market product as the reason for a dedicated platform. Crypto.com first announced a “sports event trading” product for U.S. users in December 2024. “We’ve experienced 40x weekly growth in our prediction market business over the last six months. This type of growth warrants a concerted effort with a standalone platform,” Marszalek said.
Nick Lundgren, chief legal officer of Crypto.com and CEO of OG, described prediction markets as a “deca-billion dollar industry.” OG enters an increasingly crowded field: Coinbase launched a U.S. prediction market platform in partnership with Kalshi in late January, and Hyperliquid has proposed plans to expand into prediction markets.
The launch comes amid fast expansion in the broader prediction market sector. Industry data show roughly 130-fold growth, from under $100 million per month in early 2024 to more than $13 billion by the end of 2025. Market leaders Polymarket and Kalshi recorded a combined $37 billion in predictions placed in 2025 and together raised $3.6 billion in equity that year. Analysts project prediction market firm revenues could grow from around $2 billion annually to over $10 billion by 2030.
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